팬택,marketing ,브랜드,브랜드marketing ,기업,서비스marketing ,글로벌,경영,시장,事例(사례),s…
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순서
레포트/경영경제
팬택,marketing ,브랜드,브랜드marketing ,기업,서비스marketing ,글로벌,경영,시장,事例(사례),swot,stp,4p
팬택,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,p,경영경제,레포트
팬택,marketing ,브랜드,브랜드marketing ,기업,서비스marketing ,글로벌,경영,시장,事例(사례),swot,stp,4p
Download : 팬택,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p.pptx( 48 )
_SLIDE_1_
_SLIDE_2_
CONTENTS
Part 1
Company Overview
Part 2
Reason why PANTECH faced ‘workout’
2 factors of failure
Common strategy
Part 3
Reason they choose the strategy
External factor
Internal factor
Conclusion
Managerial Implication
_SLIDE_3_
Company overview
_SLIDE_xxxxxx_
WHAT IS PANTECH
_SLIDE_5_
History of PANTECH
1991 Pantech Co. LTD Established
2001 Acquired Hyundai Curitel
2005 Acquired SK Teletech
Expanded sales in the US market
Entered the Japanese market
2007 “WORKOUT”
2008 Launched a variety of 3G phones and touch
phones in the Korean markets
2xxx Released LTE phone
COMPANY OVERVIEW
_SLIDE_6_
Operating Profit
Sales
Pantech
Performance
Flow
(unit : )
Acquired Hyundai Curitel
Self Brand
Acquired SK Teletech
Premium Brand
WorkOut
COMPANY OVERVIEW
_SLIDE_7_
WORK-OUT
Debt restructuring process that allows a pri…(생략(省略))
팬택,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p , 팬택,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p경영경제레포트 , 팬택 마케팅 브랜드 브랜드마케팅 기업 서비스마케팅 글로벌 경영 시장 사례 swot stp p
설명
다.